Facebook Marketing on Your Personal Account

Have something to brag about?  Want to get it out there but you don’t want to appear conceited? I pulled it off a couple days ago and ended up with  a hot lead for a new client.

I want to share this experience with Personal Facebook Marketing with you.

Andrew Mazer consultant

Andrew Mazer is a business owner transformed into an internet marketing expert and consultant. Owner of Mazer Wholesale and Mazer Marketing, creator of moderncoupon.com and co-founder of Small Business University

Many of us don’t have Facebook Fan pages, we ONLY have personal pages so this is relevant to business owners and professionals alike.  Even though I have a Facebook Fan page for my business, there was a story about a business victory of mine I wanted my friends to see, not just my clients.  

I got an email from a client who I helped with their search engine optimization.  In case you don’t know the definition of SEO, it’s the process of making a website more likely to appear (than competing websites) when someone searches for a given topic.  The content of the email was an image of website traffic statistics.  Very impressive statistics, I might add.  I’d delivered awesome results the client was obviously happy about and so was I.  

Images capture attention online and especially on social media

Everyone with a website wants to become more visible online and this was both visual and social proof tied in with a sort of testimonial all wrapped up in one report which I captured as an image on my computer screen.  

Facebook Marketing on Personal pages

I posted this image on my personal Facebook news feed and got a hot lead for my services.

“I took the image and posted it on the Facebook news feed and wrote: Some shameless self promotion (it’s like a selfie if sorts). My SEO work took this Atlantic City hotel’s website from under 4000 hits per month to over 21,000. Know anyone who needs results?”

This generated an instant message and ultimately a request for a quote for my services and and then a phone call which sealed a deal.  

Notice how the post openly admits “Some shameless self-promotion” which actually serves to add a little humor and diffuse the boastfulness a little bit.  Even so….if 300 people think I’m pompous, so what!…I just landed a new client.

The big takeaway here?  I guess there are 2:

  1. Let your friends know what you’re doing and use this great gift of social media to promote yourself, what you do and what you have done.
  2. Be bold but back it up with a little humor and use proof.  Find or create an image to get attention and deliver the impact.

At Small Business University , we deliver value by bringing together like-minded business people to network, learn and share.  Check out our event schedule and register to attend.  

If you have a message about business, personal development, motivation or inspiration you think is good for our audience, apply to speak at a future event. We also invite guest blogging so if you have any content you feel would be valuable for our audience and you want to promote yourself and your website at the same time, submit original content only to: info@mazermarketing.com

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