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January 2019 Marketing Ideas Calendar

January, 2019 Marketing Ideas Calendar

Need ideas for marketing your Small Business on Social Media, Emails, and In-Store Promotions?

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Marketing January, 2019 Holidays

Monthly Holidays

National Bath Safety Month
National Blood Donor Month
National Braille Literacy Month
National Hobby Month
National Hot Tea Month
National Mentoring Month
National Oatmeal Month
National Slavery and Human Trafficking Prevention Month
National Slow Cooking Month
National Soup Month

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Famous November Birthdays

Jan 3 – J.R.R Tolkien

Jan 8 – Stephen Hawking, Scientist

Jan 17 – Benjamin Franklin

Jan 17 – Muhammad Ali

Jan 22 – Guy Fieri

Jan 29 – Oprah Winfrey

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Weekly Holidays

 

January 1 – 7

Diet Resolution Week

Silent Record Week

New Year’s Resolution Week

 

January 7-13

National Pizza Week

Universal Letter Writing Week

Home Office Safety Week

 

January 15 -19

No Name Calling Week

 

January 17-21

National Soccer Coaches Week

 

January 21-27

Hunt for Happiness Week

Sugar Awareness Week

Clean Out Your Inbox Week

National School Choice Week

National Irish Coffee Week

Catholic Schools Week

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Daily Holidays

 

1/1/2019 National Hangover Day / New Years Day

1/2/2019 National Personal Trainer Awareness Day

1/3/2019 National Humiliation Day, National Fruitcake Toss Day

1/4/2019 National Trivia Day, National Spaghetti Day

1/5/2019 National Whipped Cream Day

1/6/2019 National Cuddle up Day / National Technology Day

1/7/2019 National Bobblehead Day

1/8/2019 National Winter Skin Relief Day

1/9/2019 National Law Enforcement Appreciation Day

1/10/2019 National Bittersweet Chocolate Day

1/11/2019 National Milk Day

1/12/2019 Feast of Fabulous Wild Men Day

1/13/2019 Make Your Dreams Come True Day, National Rubber Ducky Day, National Sunday Supper Day

1/14/2019 Dress Up Your Pet Day

1/15/2019 National Hat Day

1/16/2019 National Fig Newton Day

1/17/2019 Ditch New Year’s Resolution Day

1/18/2019  Winnie the Pooh Day

1/19/2019 National Popcorn Day

1/20/2019  National Cheese Lovers Day

1/21/2019 National Hugging Day, Dr. Martin Luther King Day

1/22/2019 National Blonde Brownie Day

1/23/2019 National PIE Day

1/24/2019 National Compliment Day

1/25/2019 Opposite Day

1/26/2019 National Spouses Day

1/27/2019 National Chocolate Cake Day

1/28/2019 National Have Fun at Work Day, National Kazoo Day

1/29/2019 National Puzzle Day, National Corn Chip Day

1/30/2019 National Plan for Vacation Day

1/31/2019 National Backward Day, Inspire Your Heart With Art Day

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Facebook marketing ideas

3 Easy and Free Facebook Marketing Ideas

Having trouble making sense of Facebook to market your small business these days? Here are a few good ideas to get your business noticed on a small or $0 budget.

Facebook Marketing Strategy #1: Other People’s Audience

You’ve heard about using OPM (Other People’s Money). With Facebook, you can use OPA: Other People’s Audience. I’m specifically talking about the Facebook friends of your customers and employees.

Consider enticing your customers to do a check-in when they come to your business. With an average of over 338 Facebook friends (some have way, way more), a check-in could reach dozens of a customer’s Facebook friends. They see your customer’s name, the name of your business, and even a map showing your location.

A check-in gives your business credibility, similar to an online review. Your business is “worthy” of a check in…like a seal of approval. This kind of advertising is very valuable. It’s also free. But I strongly recommend an ethical bribe, like a discount on a product, or something free. Pile on the check-ins every day!

Bonus Tip: Make it a Selfie! Encourage your customer/guest to post a photo of him or herself included with the check-in. This gives the post more visibility. 

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Facebook Marketing Strategy #2: Demonstrate Your Stuff

Scrolling through the Facebook feed, you’ll notice almost every post you see either has an image (photo) or a video. Facebook knows people pay more attention to posts with this type of content. I recommend posting photos and videos of your product, your services, or your food. Explain the photo or video in words in the post. These posts will usually get pretty strong visibility, PLUS, the words you use in your post becomes searchable content. Yes, Facebook is a search engine in its own right. Facebook users search for content in the search bar at the top of the Facebook page.

Bonus Tip: Get your customers to be a part of the demonstration. Tag them in the post and/or encourage them to use the photo with their own check-in. 

Facebook Marketing Strategy #3: Drive Them Back to Your Website

Most, if not ALL your Facebook posts should have readable content and a link back to your main website. The link should carry the Facebook user to a page specifically congruent with the message on the post, and an offer to select a coupon and leave their email address…and perhaps an offer to buy something right then and there.

These aren’t the only good ideas, of course. Have any good ideas of your own to share? If you do, just leave a comment at the bottom of this page.

The One Good Idea Newsletter

Marketing ideas calendar-August 2018

August 2018 Marketing Idea Calendar

Ideas for August 2018 promotions, emails, and social media posts

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Monthly Holidays

National Crayon Collection Month

Family Fun Month

National Catfish Month

National Eye Exam Month

National Golf Month

National Peach Month

National Water Quality Month

Romance Awareness Month

National Goat Cheese Month

Happiness Happens Month

National Sandwich Month

National Panini Month

National Brownies at Brunch Month

Get ready for Kindergarten Month

Black Business Month

National Immunization Awareness Month

Children’s Eye Health and Safety Month

International Peace Month

MedicAlert Awareness Month

Motorsports Awareness Month

Spinal Muscular Atrophy Awareness Month

National Back to School Month

The One Good Idea Newsletter

Birthdays

8/3       Martha Stewart

8/4       Barack Obama

8/13    Sarah Huckabee Sanders

8/17    Robert DeNiro

8/19    Bill Clinton

8/23    Kobe Bryant

8/26    Mother Theresa

8/29    John McCain

 

Weekly Holidays

 

August 1 -7

International Clown Week

National Cleanse Your Skin Week

Simplify Your Life Week

 

August 6-12

National Bargain Hunting Week

International Assistance Dog Week

Exercise with Your Child Week

 

August 7-13

National Fraud Awareness Week

National Farmers Market Week

National Stop on Red Week

National Hobo Week

 

August 13-19

National Health Center Week

Elvis Week

National Aviation Week

National Resurrect Romance Week

 

August 25-31

Be Kind to Humankind Week

The One Good Idea Newsletter

Daily Holidays

 

8/1/2018              Respect for Parents Day / National Raspberry Cream Pie Day

8/2/2018              National Coloring Book Day

8/3/2018              National Watermelon Day / National IPA Day

8/4/2018              National Chocolate Chip Cookie Day

8/5/2018              National Friendship Day / National Sisters Day

8/6/2018              National Root Beer Float Day

8/7/2018              Purple Heart Day / National Night Out Day

8/8/2018              National Dollar Day

8/9/2018              National Book Lovers Day

8/10/2018            National Lazy Day / National S’mores Day

8/11/2018            National Son’s and Daughter’s Day / National Garage Sale Day / National Presidential Jokes Day

8/12/2018            National Vinyl Record Day

8/13/2018            Left Handers Day

8/14/2018            National Creamsicle Day

8/15/2018            National Relaxation Day

8/16/2018            National Tell a Joke Day / National Roller Coaster Day

8/17/2018            National Thrift Shop Day

8/18/2018            World Honeybee Day

8/19/2018            National Soft Ice Cream Day

8/20/2018            National Radio Day

8/21/2018            National Senior Citizen Day

8/22/2018            National Tooth Fairy Day

8/23/2018            National Sponge Cake Day

8/24/2018            National Peach Pie Day

8/25/2018            National Park Service Founders Day

8/26/2018            National Women’s Equality Day / National Dog Day

8/27/2018            National Just Because Day

8/28/2018            National Bow Tie Day

8/29/2018            National Chop Suey Day

8/30/2018            National Grief Awareness Day / National Toasted Marshmallow Day

8/31/2018            National Matchmaker Day / National Trail Mix Day

The One Good Idea Newsletter