What's the most important thing your website can do for you? 

Getting New Customers. Your Website's #1 Job

A website can do lots of things, but of it doesn't help make your phones ring, your doors swing, and add more hot leads, it's not doin' the job. 

I'm Andrew Mazer and I've sold millions of dollars of products and services for my own businesses and for my clients online since 1996.              You don't need to become an internet marketing expert BUT, you DO need to understand the basics so you can make smart decisions. I speak "Business-Owner" and explain online marketing in a way any business owner can understand, even if you're not a "computer-person."


I'm not a computer geek! I'm a business owner just like you...but I made a conscious decision to learn the fundamentals of marketing my business online. It changed my business and my life forever. I make it simple to understand. I'll help you!

Check Out Our Latest Posts


Monthly Marketing Planner-December 2017
December Marketing Ideas Calendar This resource is prepared each month FREE for subscribers. Serious topics, fun topics, unusual topics, and[...]
November 2017 Marketing Ideas Calendar
Just so you know, these marketing calendars we share each month will often vary from year-to-year because of interesting new[...]
October 2017 Marketing Ideas Calendar
Good marketing gets attention. Here's a list of more than 50 ideas you can use to create blog posts, social[...]
The Search Engine Optimization 80/20 Rule
If you've been in business for any length of time or at least studied business or even personal development in[...]
How to Create Website Content Fast and Easy
The title of this post is called how to create website content fast and easy. I'm not actually writing this[...]
Productivity Tool-Screen Capture Technology
I love using the screen capture software. When I need to explain something I want one of my helpers to[...]
Optimize Online With Photos
We live in a very visual world today. People consume more pictures and videos now that we have all have[...]
3 Local Business Marketing Tips
One of the easiest ways to stand out online over your competition is by having a bigger and more complete[...]
Monthly Marketing Calendar for September, 2017
September, 2017 Holidays and Marketing Idea-Starters Use this list to jog your mind so you can create interesting, attention-grabbing Social[...]
August Holidays 2017
Hahah...and you thought there were no holidays in August! Marketing Ideas for Small Business in The Dog Days of Summer[...]
How to Advertise Free Online
The purpose of Small Business U. and the information we provide is to help business owners navigate the minefields of[...]
Marketing Small Business With Video
This post is about using video to help you Market your Small Business Online. I'm qualified to talk on this[...]
July, 2017 Marketing Ideas Calendar
The Marketing Ideas Calendar is provided to help you come of with ideas to make your business communications unique so[...]
Online Marketing Tools and Tips
In this post I'm going to describe 4 tools that I use frequently to help me create content for my website.[...]
How to Sell More Products or Services With Your Website
I've acquired 1000's of customers and sold millions of dollars worth of products and services using this technique. Watch the[...]
Is Your Website Not Getting Enough Traffic?
Whatever you make do or sell their people looking for it online. If the search engines aren't displaying your website[...]
Marketing Ideas Calendar for June 2017
For your convenience, Small Business U. provides this marketing idea starter calendar each month. Don't miss a month! SUBSCRIBE and[...]
Getting Your Web Pages on Top Search Results
Advice for Business Owners About Getting Your Business to Show Up Online Top search results means more visitors to your[...]
Social Media Advice-Be a Good Friend-Be a Good Neighbor
This not a lesson on social media marketing strategy. Rather, it's a heartfelt, personal message to my friends, fellow Americans,[...]
How to Get a Business Discovered Online
The web is where your customers are so: whatever you make, do, or sell, there's somebody looking for it online.[...]
How to Survive Against the Biggest Competitors
My parents had an old-fashioned, inner-city hardware store in Philadelphia. My mom worked there almost every day. It was the[...]
How Often Should I Post a Blog On My Website?
Today, on the Small Business University Business Owners Mastermind Facebook Group one of our members asked the question how often[...]
One Good Idea Newsletter January 2017 -Promotion Ideas
One good idea is all it takes to make a big impact on your business and your life. This is[...]
Add More Images to Your Website
The popular idiom, "a picture is worth 1000 words" expresses the significance of images in written communication. If a picture is[...]
How to Choose a Website Designer
"A website should be considered and treated as a valuable employee who shows up every day and delivers more value[...]
Promotion Ideas for December 2016
Don't be like all the Big-Dumb companies. Be unique with your marketing! Here's a list of not-so-common topics you can[...]
Blueberry Pie Our Specialty
Do you have a really special product or service you're really good at, love to do and make good money[...]
3 Facebook Strategies
Ideas for  Reaching a Bigger & Better Audience on Facebook In the past couple of years, news feed visibility of[...]
Marketing Automation-How and Why It Works
What is Marketing Automation? First, let's define automation: Automation is the process by which meaningful tasks are efficiently accomplished by[...]
Get Your Customers to Post on Facebook For You #2-The Check-In
In yesterday's post, I demonstrated how any business can make it easy for their customers to announce their satisfaction to[...]
Get Your Customers to Post on Facebook For You!
You can brag about and promote your business until you're blue in the face, but nobody can influence your future[...]
How Important is Email to Your Overall Marketing Strategy?
Permission-Based Marketing.  Sound interesting? What’s that mean? It means when people give you their name and email address, they have[...]
Direct Mail to New Movers. Target Marketing at its Finest.
Its funny how things come full circle. In the digital age, the opportunity to market effectively with direct mail may[...]
Small Business Marketing-7-Point Checklist and Execution Plan
In case this is the first time you're hearing from me, I'm Andrew Mazer. I'm the founder of Small Business[...]
Small, Incremental Goals are the Way to the Big Score
As I was ascending from meditation this morning I thought popped into my mind out of nowhere: "How will I[...]
Marketing With Video Demonstration
A productive and powerful online presence is much more than just a website and some social media posts. As I[...]
The Business Owner’s Guide to Marketing Online Seminar & Workshop
Business owners can not manage what they don't understand. That's why most of them are frustrated by writing checks to[...]
Why Multi-Tasking is a Lie. How to Become More Productive and Manage Time
Multitasking is a lie. It doesn't exist. At least not in the form which we refer to it most. Yes[...]
How to Prepare for Business Networking
Depending on the size of the event, most networking meetings allow each person between 10 seconds and 2 minutes for[...]
What is Offline-to-Online Marketing?
A huge mistake I see businesses make is a failure to connect their offline marketing to their online marketing. What[...]
I Have Been Validated by Mark Cuban
Mark Cuban is one of the most successful entrepreneurs of our time. I see him as a combination of Regular Guy,[...]
The Small Business Owner’s Guide to Marketing Online Seminar
The Business Owner's Guide to Marketing Online More and more business owners are ready to take control of their online[...]
How to Become Highly Productive in 4 Hours a Day
The Ultimate Time Management Solution Replace One Bad Habit With a Good One Becoming highly productive requires the elimination of[...]
When is the Best Time to Fire Someone?
Every business owner is faced with the task of hiring and firing. Letting someone go is easy under some circumstances,[...]
Components of a Good Website
A good website does 3 things: It gets people who don't already know you exist to find you and your[...]
Small Business Marketing Online-Creating a Massive Online Footprint
A website and a  couple social media accounts make up only a fraction of your online presence. One of the[...]
ONE Thing You Can Do To Improve Your Business, Your Income and your Life
Over the last several months I've been studying the concept of single-minded thinking as it pertains to business.  What I[...]
Ideas for Self-Promotion and Business Promotion
Marketing yourself and your business by giving away a door prize is a great idea but most people don't know[...]
How to Sell Products and Services on Video
You may not know this but I sell products on the internet all day everyday...for the last 14 years +.[...]
Success is a Process…Not an Event!
At our March 16th event I will be sharing the fundamentals and distributing the tools of Tactical Productivity. You will[...]
Opportunity Cost, Where are You Investing Your Resources?
Have you ever heard the term, "Opportunity Cost"?  Opportunity cost is defined as: the loss of potential gain from other alternatives[...]
Five Steps to Develop Initiative
Initiative is a top skill of personally effective leaders.  Initiative-takers are often presented with significant opportunities because others know they will[...]
Writing Tips. What to do When You’re Stuck
It happens all the time.  Even right now, for me.  I just used a technique to get unstuck and I[...]
Resolve to Spend Major Time on Major Things
Time.  It's more precious than anything because no matter how successful we are, we can't get any more of it.[...]
Introduction: The 3rd i in The 3i System of Sales & Influence™
In the first post on the topic of The 3i System if Sales & Influence™, I talked about the importance[...]
How to Create a Mailing List: Free Resource
There's less "junk mail" cluttering up mailboxes these days, have you noticed? They haven't been this empty in 50 years.[...]
Invitation: the 2nd i in The 3 i System of Sales & Influence™
The idea behind The 3i System of Sales and Influence™ is to position yourself and your business as a welcomed[...]
Sales Techniques: The 3i System of Sales & Influence™ (Part 1)
One of my core philosophies is, one good idea or one good connection can change your business or your life.[...]
Seek Business Coaching & Consulting to Stay at the Top of Your game
Running the Business with Your Fingertips The most successful business executives and owners understand that even the best athletes, as[...]
Advice for Business Owners and Managers
You need your employees more than they need you. “Wait a minute that sounds like heresy to me! I’m the[...]
Why People Stop doing Business With You
People die and there's nothing you can do about it. It's generally only about 1% for most businesses. People move[...]
The Power of Persuasion
The Powers of Persuasion Persuasion is the single most important skill for a person to master both professionally and personally.[...]
The Best Sales Tip Ever – Really
This is the best sales tip I ever got. Introducing: The 3 i’s These concepts are simple to implement in a[...]
Small Business: The Backbone of the American Economy
In a discussion among the founders of Small Business University recently, we debated the notion of "labeling" our audience "small[...]
Personal Branding- How to Attract Your Ideal Client, Customer or Patient
Are You Dreaming About Your Dream Client? You Should Be. Target audience. Ideal client. Target market. Niche. You’ve heard the[...]
The Best Sales Advice- Do Old-School Methods Still Apply?
Sales expert, author, trainer and consultant, Rich Lucia is presenting at The Small Business University Back-To-School event Monday, September 8th.[...]
Advice for Successful Thinking and Behavior – By Manny Nowak
Don't Let Fear of Failure Slow You DownClick here to learn more about Manny and his business from his website.The[...]
The Best Way to Grow Your Business- Referrals
Referrals are The best way to grow your business, we all know that. Referrals produce the highest return on your[...]
Business to Business Sales & Advertising Tip
Business-to-business sales and advertising should be treated no differently than business-to-consumer.  Why?The products and services we sell to businesses as[...]
Facebook Marketing on Your Personal Account
Have something to brag about?  Want to get it out there but you don't want to appear conceited? I pulled[...]
Business Networking & Seminar in South Jersey May 5, 2014
Fantastic event and overwhelmingly positive feedback from attendees...the Cinco de Mayo event was another SBU success. Thanks to our speakers:[...]
Click for the BBB Business Review of this TBD in Cherry Hill NJ

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